Kotex got their thinnest 0.08cm pads launched this year. To promote the 3 great features: feather-like weight, great absorbance and highly breathable. We invited Cecelia Yeung, a Hong Kong high jump athlete record holder, who has the same belief as us, "achieve better aim higher", to be part of our campaign.
On social level, we invited John Fung, a famous HK magician crossover with WHIZOO, to demonstrate how "magical" our product is!
On social level, we invited John Fung, a famous HK magician crossover with WHIZOO, to demonstrate how "magical" our product is!
Idea Development/ Art Direction
( Key Visual for Print ad, TVC, Social online video )
( Key Visual for Print ad, TVC, Social online video )
KV Photographer - KAON@rworkshop
KV Retoucher - Hoi Wong
KV Retoucher - Hoi Wong
Social Video Production - WHIZOO
